Issues Management

No organization today is immune from the marketplace of powerful ideas and social issues. Customers, shareholders, neighbors, non-profit fundraisers and business executives are influenced and shaped by a demanding range of social and public concerns. This is where Witeck Communications’ experience and track record are most often put to the test.

Advocates on disability ask what steps society can take to accommodate and make their way more welcoming and accessible. Consumers question whether a company shares its values about fairness and nondiscrimination. Customers who wonder whether their products are safe or used properly also challenge manufacturers.

Companies grapple with backlash and boycott threats. Medical researchers must communicate carefully to balance the realities of science with the unbridled expectations of patients. Foundations must straddle media interest through their investments in social causes and public education campaigns.

Managing these issues and communicating sensitively to stakeholders and the media is demanding for everyone. It shapes the public debate while enabling our society to make critical choices. Witeck Communications believes that influencing these outcomes is one of the most profound challenges we tackle for our clients.